RISMEDIA, August 26, 2008-Past columns of mine have featured real estate marketing strategies that focus directly on your state of mind. Success can be obtained if you set your mind to it, but what’s more, it can also be achieved from the inside out. Here are seven proven ways to gear up for a marketing strategy that doesn’t solely depend on websites, fliers, or even open houses, as they can be used seamlessly throughout all of your every day initiatives.

Tip 1 : Build a strong foundation

What do I mean by a strong foundation? Would you consider putting a roof on a house unless it had a strong foundation? Of course not! Yet you would be surprised at how many people try to market their services without believing in themselves…..continued

More: continued here

More: continued here

More: continued here

More: continued here

More: continued here

More: continued here

More: continued here

More: continued here

More: continued here

“Support Our Troops” is the theme for this year’s Jackson Day, which will be held on Saturday, September 6. Over 10,000 people are expected to attend the annual event that will begin with a parade at noon. The parade will end at Jackson Park on Kierych Memorial Drive, in Jackson, New Jersey, where, there will be live performances, rides, games, activities for children of all ages, and a wide variety of food. The finale features a fireworks display that starts at 9:15 p.m…..continued

More: continued here

More: continued here

Now, with new features and new technology, Realtor.com is even more powerful, and promises to be more popular than ever. The new site, says the company, is attractive, appealing, easy to use-with fresher listings that any other site. Nearly half of the listings now update every 15 minutes with the remainder updating at least daily. All of this translates into more buyers accessing listings…..continued

More: continued here

RISMEDIA, August 12, 2008-(MCT)-Taking a vacation regularly is not only acceptable; it is our ethical obligation.

Consider how you feel after working for a long time without a break, and how you feel during and after some restorative time at the beach. Can you really be at your best when you’re running on empty? Aren’t you more likely to do a good job when your batteries are recharged?

Leaving work behind from time to time to relax enables you to be of service to others to the best of your ability, and this is one reason why we ought to take vacations. Another reason is …..continued

More: continued here

More: continued here

RISMEDIA, August 12, 2008-(MCT)-It’s a thin line between skepticism and cynicism. It’s also a constant challenge to remain open to all possibilities, which is why ”trust, then verify” is still the best policy for just about everything. Sundry business books claim to have uncovered heretofore hidden secrets to success, yet they usually describe idyllic companies that apparently function in alternate dimensions that seem very similar to our own, except that most inhabitants exhibit genuine passion toward their enterprises and always operate in clear, unambiguous bursts of altruistic energy.

I’m certainly willing to conditionally suspend my disbelief as I wade through these patently revelatory tomes, but it’s difficult to reconcile their sci-fi scenarios with my own observations and experiences in the contemporary workplace. Yet case studies of successful business operations invariably provide inspirational glimpses of the possibilities…..continued

More: continued here

RISMEDIA, August 12, 2008-Buying smart in today’s market got a little easier recently following the signing of the Housing and Economic Recovery Act of 2008 by President Bush. There are significant benefits aimed at helping buyers, such as a repayable first-time home-buyer tax credit. First-time buyers are important to the health of the housing economy because their home purchases help to stimulate sales up the price points.

Through the home-buyer tax credit, buyers who are purchasing for the first time or who haven’t owned a property in the last three years can now qualify for a tax credit equal to 10% of their home purchase price, up to $7,500…..continued

More: continued here

More: continued here

More: continued here

By Maria Patterson

In real estate, constant flux is a fact of everyday life. The needs of buyers and sellers are always evolving, while the practices used by sales associates rely on a mix of tradition and fluidity. In that vein, we’ve decided to let executives from the new Better Homes and Gardens® Real Estate brand tell their own story of change and how they plan on exceeding the rapidly evolving needs and expectations of the world of real estate. Their charge: to create a global real estate organization built upon a brand known and loved by millions. Their challenge: to do it in only nine months, all in an effort to introduce something new to the industry and its customers.

New Brand, New Experience
By Sherry Chris
President & CEO

During my 27-year career in real estate, I’ve worked in almost every role imaginable. But this-the opportunity to build a powerful brand that resonates in a positive way with consumers of all generations-was truly exciting…..continued

More: continued here

According to the company, RealEstate.com’s Web and Intranet sites were among more than 4,500 Apex 2008 Awards competitors in 11 major categories 110 subcategories. The event was administered and judged by industry professionals from Writing that Works who look for companies whose talent exceeds a high standard of excellence and whose work serves as a benchmark for the industry…..continued

More: continued here

According to the Institute, respondents who would recommend the Sotheby’s International Realty brand say it has “high-end properties,” “exclusive listings,” “great customer service” and an “excellent reputation.”

“We are pleased with this recognition because it reflects our commitment as a brand to providing top quality service to luxury market consumers around the world,” said Michael R. Good, president and chief executive officer, Sotheby’s International Realty Affiliates LLC. “As we continue to experience consistent, strategic growth worldwide, and in light of challenging economic conditions in many markets, our top priority is to remain focused on delivering the high-quality service that is synonymous with our brand name.”…..continued

More: continued here

RISMEDIA, August 5, 2008-(MCT)-Duluth, Minnesota area advertisers are on the verge of adding text messaging to their arsenals. Within the past few weeks, Dubh Linn Irish Pub downtown began running an advertisement on the radio asking people to text “Irish” to 313131.

Aces on 29th plans to begin sending SMS-short message service-text messages this week about special deals or events at the Superior restaurant and bar.

And in the next couple of months Red Rock Radio, owner of several local stations, will begin sending text-message alerts to listeners when their favorite songs are about to be played.

“This is one more way to spread the word,” said Angela Krea, promotions manager for Aces on 29th in Superior and Aces on First in Duluth…..continued

More: continued here

RISMEDIA, August 5, 2008-(MCT)-According to new surveys, consumers are more likely to talk about sex and the death of a loved one than they are to broach a conversation about their credit. But it might be because they just don’t understand all of it-the credit part, that is.

A pair of surveys in recent weeks found that 82% of people are reluctant to openly discuss their credit-card debts while 31% don’t understand that credit scores are a critical measure creditors rely on to assess a borrower’s ability to repay.

At the same time, consumers also are increasingly frustrated that they are finding it harder to get mortgages, home-equity lines of credit, personal loans and small-business financing…..continued

More: continued here

More: continued here

More: continued here

More: continued here

More: continued here

More: continued here

More: continued here

More: continued here
Powered by SmartRSS